Sunday, January 27, 2008

Baja Tries to Lure Tourists Back




TIJUANA – With cross-border visits showing marked declines, business and tourism officials in Baja California are going into full-scale damage control in hopes of regaining ground lost over the past year. There were 1.5 million fewer visitors in 2007 than there were in 2006. Ouch!


Baja has launched a program called called “Get Your Passport,” offers discounts at hotels, restaurants, bars and shops to those holding a U.S. passport. I don't know about you, but that's not enough to make me go back there after dozens of San Diego tourists have been robbed at gunpoint. Scary!

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